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Another good one
Great information, very practical. if you want to understand the biblical need for planned and purposefully church communications, read this book!A Real Eye-Opener
I am heading a marketing team for our church's Appreciative Inquiry process. Our team jumped in to the task with both feet, but were starting primarily from a corporate standpoint, and without this book's ability to refocus our efforts, we would have missed the most important question. "What face is our church showing the community now, and how can we change that?" ChurchMarketing 101 asked a number of hard questions, and is making us look at our church with new eyes which will enable us to move forward in a much more effective manner. It is a must read not only for the marketing team, but for our ministers and board as well. I highly recommend it for any church that wants to do a better job carrying the message.Church Marketing 101: Preparing Your Church for Greater Growth
Good book, great insights, will really make you think about yor church at whatever size or level you find yourself. I found it a little bit frustrating that the author does not include some "self-help" tools and "do-it-yourself" steps to surveying and ananlyzing the local church marketplace, however. This leaves the reader in the unfortunate position of feeling the need to hire a professional to get the results they want, something not everyone should do or can afford to do. -Pastor Gary MauroOkay but no real ideas in it!
If you know anything at all about basic marketing do not bother buying this book as it is just redundant to what you already know. I was looking for true ideas and strategies not run of the mill Marketing 101 info. If you know NOTHING about marketing then not a bad buy but even then do not expect any big inspirations.very up to date
For those interested in pin-pointing some of the modern trends in successful church venues. This book is insightful. Short of hiring a PR person for the church or ministry, this book is a great directional tool in putting your best foot/face forward for success in working with people/the church as well as the unchurched visitors in the 21st century. Basically saying first impressions are everything and talks about ways to accomplish this. Not so much image as best face and in my opinion not any cheesier than "Write(ing) the vision on the wall that all may see and fun with it." It is scriptural. Visual fortification is scriptural and effective. Great resourse.Keyword : marketing

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